Email monetization.
Since 2019 we've been a secret weapon for newsletters and media platforms. We've helped streamline ad operations, supercharge sales strategies, and optimize email user experiences. Our goal is to transform your newsletters into powerful revenue engines.
What We Do
We're your expert in email monetization.We provide guidance on effective outreach and inbound strategies, helping you find the right clients, book more meetings, and craft compelling sales emails. We coach you in proven sales methodologies, including MEDDIC, and assist in building out your CRM and other sales operations to increase efficiency.We help you increase ad buy amounts, retain advertisers, and identify advertiser personas. Our expertise extends to pricing strategy, open rate increase tactics, and the creation of sales materials like media kits and case studies.We advise on list health, email operations, editorial and content strategy, copywriting, and email UX. We also help you gather and utilize advertiser and audience feedback, and set up effective referral programs.And we do much more.What projects are you working on? Let's talk about it.
Say hi.
It's a form. You know what to do.
Our Work
Stefan Von Imhof, Alts Assets Inc.
“I don't respond to many cold emails, but Shaan's stopped me in my tracks. He promised to revamp our ad operations, and that's exactly what he did. Thanks to Shaan, we've created a new commission structure, increased CTR on our primary ad unit, and validated a price increase. We plan on working with him again in the future.”
Rohan Mahtani, Resume Worded
"Shaan was amazing to work with and extremely helpful. I was stuck when I came to him, and had 1001 questions on how I can set up a new ad sales team, what processes were important, who to hire, etc. He provided clarity on everything, he really knew his stuff. We also went into the low level detail...actionable things like copy to use, specific objections I should expect, how to handle them and buyer personas I hadn't thought about. We're going to work together in the future again for sure."
Torence Lu, Spanner Product Development
“Shaan has been an invaluable partner in growing Spanner’s business development tools, processes and team. Working together to act on his experience-based advice, we have strengthened Spanner’s business and are well-positioned for an even brighter future.”
David Horne, Calm Capital
“We engaged Shaan to help us explore and unlock a new revenue stream from our newsletter. Our content was decent, and engagement was fair, but we didn’t have a plan for how to provide more value to our audience and leverage it for significant benefit to the business. Shaan delivered. From the strategy to initial execution, Shaan helped us each step of the way with consistent communication and expectation setting. I hope we have the opportunity to work with him again.”
Jaspreet Singh, Briefs Media
“Shaan is very knowledgable when it comes to running a successful newsletter brand. And I love that he speaks from experience (not theory). He helped us organize our business development operations and create a scalable sales system. This would've took us years to figure out by ourself. Shaan helped us do it in a matter of weeks.”
Faris Kojok, The Deep View
“Working with Shaan at Wittier has helped us mold our sales team into a true machine and build the right strategies around inbound & outbound sales and account management. He goes above and beyond to make sure we’re getting exactly what we need to succeed.”
Partners
